A behind-the-scenes account of Pepsi's attempt to challenge Coca-Cola's century-long reign as the world's top cola, sparking the unforgettable "Cola Wars" of the mid-1980s
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A behind-the-scenes account of Pepsi's attempt to challenge Coca-Cola's century-long reign as the world's top cola, sparking the unforgettable "Cola Wars" of the mid-1980s